Ultraman much like Kamen Rider has started to price the yearly new guy lower to function as an entryway drug of sorts :lol

I think they did it with Taiga first last year.

I don’t mind the price, but I miss the accessories - Alpha Edge should really come with his Zero Sluggers, a Zestium Ray effect piece and the Z Lance Arrow. I wonder which figure they'll release the accessories with. Taiga's effect piece was released with the Web-Exclusive Tregear.

It would be neat if the accessories are bundled with his other forms, if they happen, otherwise - an original base form Z maybe? Geed Galaxy Rising?

A special site has been opened but the picture is the same as the one from the magazine. It seems like they're rebranding the Ultraman line into "Ultra Arts"?

Anyways, preorders go up August 3rd.

https://tamashii.jp/special/push/ultraarts/

They're making the Ultraman stuff its own line again? Okay, but why?

I don’t know if it's a full rebranding because the Figuarts logo is still there so either they're called "S.H.Figuarts presents Ultra Arts" or the name is just for the website?

Because Alpha Edge is still listed as "S.H.Figuarts"

https://i.imgur.com/Dwu6QBV.jpg

Feels more like a partial rebranding from the looks of it.

Oh, I see we've got more information on that red-eyed Geed? I think? What's included?

No, sadly nothing but that one image.

But - he may be a retail release? Weird.

Oh, fantastic! I'm hoping it's a case of him being a release that includes two heads; one with the red eyes we see and a second with the normal eyes.

Z Alpha Edge and Red Eyes Geed on display.

https://scontent-lht6-1.xx.fbcdn.net...f2&oe=5F3DD4B4
https://scontent-lhr8-1.xx.fbcdn.net...56&oe=5F3DD47D
https://scontent-lht6-1.xx.fbcdn.net...dc&oe=5F3C6593
https://scontent-lht6-1.xx.fbcdn.net...e6&oe=5F3D88FC

Man, he looks more Zero than Zero. :rock: