[H3N51N]

Sorry if I didn't explain my point better. OOO is a good example. Say that instead of Eiji being OOO it was Hina that was given the power from the first episode & the show follows her story of trying to get her brother back from Ankh. Would boys really be put off by that? Would that make the OOO toys any less fun or marketable? No. It wouldn't. Now the show might be a little slow in bringing in viewers (& therefore potential customers) because of the obvious change from constant male leads but over time the difference wouldn't matter. As the show goes on people would accept her & everything associated with her (like the merch) so she's now not just "the main girl Kamen Rider" but "this year's Kamen Rider". And that would slowly, but surely, open up chances for more diversity in cast members. Again, sorry if I didn't get my views across right. Hope this does better.