[SideswipePrime]

It bothers me when people blame stuff like this on the toy companies. Like Kickback said, it's typically whoever owns the property who's at fault (Lucasfilm, and Saban in this case). The toy industry as a whole seems to be willing to blur the lines between boy and girl toys. Heck, whenever the issue is brought up at school, all of my professors say that they'd like to blur the lines more, and society is slowly getting there, but you still need to skew things one way or another, because that's how things are unfortunately. The toy industry can't be the only one who makes that change, since it depends on the license holders, as well as the general populace to also be willing to give girl toys in boy's lines, or what have you, a chance.