[Locke]

I totally didn't think about Disney lining critics pockets. It all makes sense.

Speaking more seriously though, it's difficult, in my mind, to work out where the lines are drawn between fan appreciation and Mr Joe Average's expectations. Because when I've actually sat down a Avengers Film lover - but not a comics fan - and queried them on why they love the film so much, they told me, "Because look at how many superheroes are in THE SAME FILM!" So perhaps there is more of a market for all this crossover business, than just appealing to a few nerds with comics neatly labeller away in filing cabinets.

Personally though, I think Marvel Studios do some of the least interesting things with superheroes overall, so I'm glad Sony and Fox are clinging on to their properties for dear life.